What Casey Neistat can teach you about persistence

If you haven’t heard of Casey Neistat, he’s a pretty big deal on YouTube. He has around 9 million subscribers and is widely renowned for having revolutionised something that’s now become ubiquitous: ‘vlogging’.

He’s a pioneer. This fantastic video essay by the Nerdwriter (one of the best channels out there) explains exactly why Casey’s had such an incredible response:

In a nutshell, it’s the combination of a lifetime of practice and skill with a willingness to be agile, adapting to new platforms and ways of sharing. He’s bringing the eye of an award winning filmmaker to what had been mainly an amateur game – and shifted the expectation of quality of content on YouTube to new heights.

So here’s the lesson: Casey forced himself to produce a vlog every single day, no matter how busy he was, even if he had nothing exciting planned. Applying such rigid constraints to his creative process, rather than being stifling, actually allowed him to flourish. That’s where the majority of his growth has come from, and I think put him into the zone where he was able to create such inspiring, interesting work and connect with such a huge audience.

I’m learning from him and applying that persistence, the commitment to daily output to my own work. So far I’m loving it. The fact I’ve promised myself (and you guys now) that I’ll be sharing something every single day removes the need for it to be perfect. It just needs to be done.

“The best is the enemy of the good.”

-Voltaire

A trap we can fall into too far too easily is holding back on getting stuff done. We tinker, and play around, waiting for the thing to be ‘perfect’ before we put it out there. Let me tell you what you already know: that time will never come.

So, instead of perfect, strive for good enough. Instead of waiting, put it out there. Then, move onto the next thing. It’s precisely that attitude that’s allowed Henry Rollins to be so incredibly productive over so many years.

Without further ado, here’s today’s drawing:

I’m having a lot of fun doing work inspired by film noir, sometimes known as ‘the golden age of cinema’. I’m producing highly stylised drawings, with lots of stark black and white, crosshatching and brightly coloured contrasting backgrounds. I have my mum gifting me a set of brush pens to thank for the injection of colour (thanks mum!). The result is what I’d describe as Dick Tracy crossed with Frank Miller (never thought I’d see those two together in a sentence).

What are you working on at the moment? Stop reading this, and get back to work!


Links

Casey’s channel

Some of my favourite videos of his:

The first one I ever saw… (still watch it if I need a bit of a boost):

And here’s the Nerdwriter.

 

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